When you look for a business on the search engine, the ratings are one of the first things to come up. So how can you add your voice and share your own experience? Google reviews is a feature on Google Maps, and as long as you have your own Google account you can start writing online reviews for businesses you’ve visited. There is even a chance to become what’s called a Local Guide, and you can get points for each review you leave to increase your level and visibility on review pages.  In this article, we’ll walk you through how to write reviews, and how the Local Guide program works.

How to Write a Review on Google

Leaving a review for any place you’ve visited is easy. You just need a Gmail account. If the establishment you visited doesn’t have a page on Google Maps, you also have the ability to add it to leave your review.  Here’s how to leave a new review on Google: Now that you’ve written your review, others will be able to see it by scrolling through the reviews section. Google may place your review higher or lower depending on how recent it is compared to others’ reviews, your influence as a Local Guide, or how a user chooses to have the reviews sorted. 

How to Become a Local Guide

If you frequent Google review pages, you may notice that some people have a Local Guide tag. This can place their review above other customer reviews, especially if they have reviewed many places. If you want to become a Local Guide yourself, the process is actually very simple.  Underneath your Local Guide level, you’ll see the amount of points you have. You earn points by contributing to Google Maps, which includes reviews. You can earn extra points for things like reviews with over 200 characters, adding a photo or video, and responding to others’ questions on a business review page.  You can earn a Local Guide badge once you hit level 4, or 250 points from contributions. With each level, you’ll get a new badge, all the way up to level 10. Points don’t expire, however, if a contribution you make is removed by Google for violating their content policy, your points for that contribution may be taken as well.

How to Find, Edit and Delete Reviews

If you decide you reviewed a business unfairly, or made a mistake in your review, deleting or editing it may be necessary. Thankfully, it’s easy to find your past reviews and delete or edit any of them. 

Help Others by Writing Google Reviews

Posting reviews on Google for businesses can help others looking for stores or restaurants find the best ones to suit their needs. So leaving honest reviews about places you visit can make it easy for potential customers to know what to expect. Customer feedback can also help small business owners out by leaving positive reviews to let them know what they’re doing well, and where they could improve. 

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